It’s been a while coming, but The Clean Kilo is finally open for business at The Custard Factory in Digbeth.
If you follow me on Twitter you may be aware that I’ve been championing this fabulous concept for some time. Opened thanks to a very successful crowdfunding campaign, The Clean Kilo is the city’s first ever zero waste supermarket. Its goal is simple but important: cut down on nonessential plastic waste.
Spearheaded by Tom Pell, who came across the idea being rolled out in Australia, at The Clean Kilo customers can buy reusable glass containers and paper bags from the shop (or bring their own containers from home) to fill with the food and household products. Customers can buy fresh and store cupboard food items, toiletries, and even cleaning products by weight, although this list will grow according to the team running the mini supermarket. As well as helping the environment by reducing plastic waste, you’ll be saving money and getting the freshest of ingredients. What’s not to love about that?
Found in the space once occupied by Adee Phelan’s hair salon, the store itself is beautifully rustic inside, run by a team who tangibly believe in and love this concept. Even the lettering above the door is made from recycled wood, upcycled from a now demolished building, and the furniture inside was largely acquired second hand or repurposed. Practice what you preach – I like that.
The list of available products at The Clean Kilo is impressive, ranging from pasta, pulses and cereals to fresh fruit, locally grown vegetables, free range eggs and even protein powders for the gym bunnies. Additionally there’s freshly ground coffee and a juice bar, if you fancy a drink while you shop.
I’m proud to live in a city that is championing such a wonderful, forward thinking project. Go support this great local investment; you can find out more information about The Clean Kilo here and the guys will also be at the Independent Birmingham Festival at Aston Hall in July. I’ve got my ticket already – have you?